Your leads might be fine – your follow-up is losing them
If you’re getting enquiries but they’re not turning into sales consistently, it’s tempting to blame your website. But…
Blog
News & views on website design, security, SEO and everything else.
The 10-second homepage test (and how to pass it)
Last month, a client sent me their homepage. Beautiful design. Professional photography. A headline that read: “Empowering tomorrow’s…
We need more leads? Here’s what I check before you spend more on marketing
When a business tells me, “We need more leads,” I don’t disagree, sometimes you genuinely do need more…
Future-proofing your website: design trends that actually matter for 2026
Every year, the internet gets flooded with lists of shiny “web design trends.” But most of them are…
The truth about website speed: what Google really cares about (and what it doesn’t)
You’ve probably heard that your website has to load in under three seconds, or you’ll lose all your…
Why your homepage copy is the most valuable real estate on your site
Your homepage is the most viewed page on your website but it’s so misunderstood. Business owners obsess over…
The psychology of high-converting websites (what your customers really see)
Ever wondered why some websites immediately feel “trustworthy”, while others make you hit the back button within seconds?…
How much does a bespoke website really cost in the UK?
If you’ve ever Googled “How much does a website cost?” you’ll have seen everything from £500 promises to…
5 questions to ask before hiring a web designer
Hiring a web designer isn’t something most business owners do every day. It’s a big decision, and the…
Website strategy 101: How to plan before you even think about design
Most businesses start their website project in the wrong place: they jump straight into picking colours, layouts, or…
How to set your website project up for success (even before we start)
Why the work you do before we begin matters A great website doesn’t just “happen” because you hire…
The silent sales killer: What an outdated website says about your business
You wouldn’t walk into a pitch in a 15-year-old suit If you were heading into a meeting to…
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